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KERATIN PLUS

Keratin plus empower defence primer

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Keratin Plus Empower Defence Primer is the ideal treatment to protect and nourish hair before sun exposure.
Thanks to its advanced oil-based formula, it acts even before exposure, counteracting the aggressive effects of sun rays, chlorine, and atmospheric agents, providing an effective barrier against UV damage.

Plus: Baobab, Jojoba and Avocado.

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    What does it contain?
    ACTIVE FUNCTIONAL AND SUSTAINABLE

    Thanks to the presence of valuable active ingredients such as Baobab, Jojoba and Avocado, rich in oleic acid, polyphenols and vitamins, it helps improve nourishment and hydration of the lengths, preventing dryness, dullness and loss of elasticity.

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    HOW DOES IT WORK

    Thanks to its advanced oil-based formula, it acts even before sun exposure by counteracting the aggressive effects of sun rays, chlorine, and environmental agents, offering an effective barrier against UV damage.

    Enriched with a synergy of precious plant oils, this primer not only protects but also deeply nourishes, leaving the hair soft, shiny, and healthy.

    BAOBAB OIL
    moisturizes and strengthens the hair, protecting it from environmental damage.
    JOJOBA OIL
    regulates sebum production and enhances natural shine.
    AVOCADO OIL
    rich in vitamins and antioxidants, it deeply repairs and nourishes the hair.
    ROSEMARY OIL
    stimulates well-being and vitality.
    SUNFLOWER OIL
    provides natural protection against UV rays thanks to its high vitamin E content.
    POLYQUATERNIUM-113
    ensures color protection during exposure and helps restore a hydrophobic shield to preserve color vibrancy.

    Keratin Plus Empower Defence Primer is the ideal treatment to protect and nourish the hair before sun exposure.
    Thanks to its advanced oil-based formula, it acts even before exposure, counteracting the aggressive effects of sun rays, chlorine, and environmental agents, offering an effective barrier against UV damage.

    Plus: Baobab, Jojoba and Avocado.

    Applied to lengths and ends before sun exposure, it provides a sealing effect and control of split ends for up to 5 washes.

    It can also be applied before shampoo as a protection for lengths and ends, leave it on for a few minutes, then proceed with the desired shampoo.

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